Ambient Technology, a shift from information worlds to experience worlds 
Thursday, May 11, 2006, 06:31 PM - Business Innovation, Customer Experience, Design - (UX), Cross Channel Marketing, Retail Experience, Technology, Consumer Insights



A lot of consumer experiences are mediated through ambient technologies. This article (link below) from UIGarden.net covers some interesting information on the development processes required for the shift from information worlds to experience worlds.
link to article

This raises some interesting questions about the importance of the psychology of space when information technology is involved. Design approaches to need to consider the activities of the space, and create clear context for the use of the space inorder to create a complete user experience. see earlier weblog on ideo.

see the IDEO article.
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Giant Touch Screen at Chicago Airport adds a new dimension to traveler's experience 
Thursday, May 4, 2006, 06:07 PM - Business Innovation, Channel Management, Service Design, Design - (UX), , Smart Space, , Cross Channel Marketing, Retail Experience, Technology, Consumer Insights



Dwell time, or experience information on the run. Giant digital touchscreen technolgy taking off at Chicago's O'Hare Airport. Revolutionary for out-of-home advertising and also for inter-office collaboration.

For more info - link here, to Accenture media release

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IDEOs Smart Space group - effective processes for creating tangible consumer experiences 
Sunday, April 23, 2006, 05:56 PM - Mobile, Mobile Banking, Business Innovation, Design - (UX), Cross Channel Marketing,
link to PDF of NY Times article

The New York Times Sunday Business reports on IDEO's approach to spacial and enviromental design and the 'Smart Space' group. They take on projects ranging from hotels, office space to redevelopment of urban space and take an innovative approach.

They start with a 'deep dive'; a process involving Smart Space designers, anthroplogists and researchers to build understanding of what users really think and what really underlies their motivations and actions.

They design for activity as much as for space. This is the really valuable angle that IDEO are bringing. There processes are drawing out insights to create informed strategy and concepts that can be prototyped and tested. They can then take the most appropriate design direction for the projects and work with architects and designers to get it implemented.

It's a good process and current reports indicate the results speak for themselves - see the article.

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